Skip to content
Appic Marketing
← All work
22 · Case studyWebsite · SaaS

YipSMS Automation Platform.

A comprehensive marketing automation dashboard for managing campaigns, visitor engagement, and email strategies. Features include campaign flows,…

YipSMS Automation Platform
Client
YiSMS
Year
2025
Scope
Website, SaaS
Role
Design & build
The story

The brief

YiSMS came to us looking for a partner who could move faster than their internal cycles allowed — without the usual agency theatre. A comprehensive marketing automation dashboard for managing campaigns, visitor engagement, and email strategies. Features include campaign flows,…

What we did

Embedded with the team across website, saas. Daily Looms replaced status meetings; design and engineering moved in lockstep. The work shipped in slices, with stakeholders pulling in real users from week two.

Outcome

The launch landed cleaner than expected. Adoption metrics outpaced internal forecasts within the first month, and YiSMS now uses the system as the foundation for everything they ship next.