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105 · Case studyMobile · iOS · Healthcare

Health Planner Blue App.

Mobile app for tracking health metrics and meal planning, featuring fitness activities and daily nutrition insights.

Health Planner Blue App
Client
Health Planner Blue
Year
2025
Scope
Mobile, iOS, Healthcare
Role
Design & build
The story

The brief

Health Planner Blue came to us looking for a partner who could move faster than their internal cycles allowed — without the usual agency theatre. Mobile app for tracking health metrics and meal planning, featuring fitness activities and daily nutrition insights.

What we did

Embedded with the team across mobile, ios, healthcare. Daily Looms replaced status meetings; design and engineering moved in lockstep. The work shipped in slices, with stakeholders pulling in real users from week two.

Outcome

The launch landed cleaner than expected. Adoption metrics outpaced internal forecasts within the first month, and Health Planner Blue now uses the system as the foundation for everything they ship next.